Richard Williams, father of Serena and Venus , never rests. After bringing into the tennis world two of the best players ever on the women's circuit, he has now decided to establish a team of youngsters aged six and upwards, with one purpose - to find the new generation of tennis stars.

Everyone knows the Williams story. Richard learned all he knows about tennis from videos and TV. He barely knows himself how to hold a racket, but he managed to mould two almost perfect players with his two hands.

So if anyone wants to raise an eyebrow about his new business, and especially the fact that he is not only going to own it and run it, but also take to the tennis court again to coach – think again! No one, even the most sceptical among us, can argue with facts. And the fact is that everything Mr Williams touched became gold.

'No one, even the most sceptical among us, can argue with facts. And the fact is that everything Mr Williams touched became gold'


Some will say that tennis has changed immensely since Richared coached his girls, and that his methods are long gone. Some might say that he can maybe coach girls and prepare them for women's professional tennis, but he has no idea about coaching boys or men.

All that might be true and only time will tell.

Richard came into the world of tennis with no official knowledge, no money – only with lots of self-confidence and belief and nothing to lose. Today, more than ten years later he is a millionaire with a reputation for being weird at times. But he is certainly successful, and with his new dream he has a need to show the world all that went before was no fluke.

No one knows if he will succeed. This time around he has everything to lose, for sure his name and a chunk of his fortune. But even before he begins, he has already won a lot.

Richard is giving something back to American tennis at a time that the sport desperately needs all the help it can get. American tennis is looking for a new generation of talented and successful players, and they just might come from the new tennis academy Williams is planning to open in New York and St. Louis.